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Aloha! Fun fact: I was in Hawaii in January this y

Aloha! Fun fact: I was in Hawaii in January this year. Wow does that feel like about 10 lifetimes ago...⁠
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Anyway, I digress. I just wanted to tell you a little bit about me in case you're new around here 👋🏻⁠
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I live in Melbourne (yep - cue the tiny violins 🎻) and am mum to three little darlings - a beautiful yet feisty 8yo girl and two adorable yet cheeky boys aged 19months and 5 years. So I've been homeschooling, toddler taming and running my little biz for months now... 🤪⁠
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I'm here to help business owners that are probably just like you. I know that social media is super powerful for small biz but also know that it can be hard to harness that for many reasons. ⁠
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Because I genuinely want to help those who need it you will find on my website that my services and pricing are completely transparent. I think it's just easier for us both that way. You'll also find that my prices are pretty damn reasonable considering how pretty damn great I am at what I do!⁠
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So pop on over and have a look. If you're interested, don't be shy. Just slide into my DM's like an ex-Bachelor contestant.

You know you should engage on social media, but do

You know you should engage on social media, but do you know what that really means?⁠⠀
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In my book, there are two different types of engagement. Both are important for organic growth but chances are you're not quite putting in as much effort as you could.⁠⠀
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Swipe to see the two types and let me know if you have any questions!⁠⠀

I had a prospective client tell me in an email on

I had a prospective client tell me in an email on the weekend "I want new leads from social media but don't want to put in the effort". ⁠
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LOVE👏🏻THE 👏🏻HONESTY👏🏻⁠
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I started this business because I knew there were a lot of small business owners who didn't have the time, knowledge or inclination to do their own social media, despite knowing it was a valuable tool. ⁠
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So the aforementioned prospective client is now a signed up client who CANNOT WAIT to have their socials taken care of and can just handle the leads that I'm sure will be coming in. Wanna join them? I've got one more social media management spot left for 2020...

(Pic @studio_ampersand)

In the spirit of R U OK day I want to share a litt

In the spirit of R U OK day I want to share a little story. I did a weird thing the other night. I deleted Facebook off my phone.

This was my husbands reaction: 😳”What?! Why?”

My sisters reaction: “Err... you manage social media for a living...”

Basically, I found it was filling my mind with more negativity and frustration than good stuff. There’s enough of that in my head right now with life in Melbourne. So, I deleted the app.

I still have access from my laptop so can do the work I need to do, I just won’t use it to scroll through and look at stuff.

It’s hard already - I’m missing it! But I need to give myself a break from that.

I love social media and what it can do for small businesses - it’s an incredible tool. But on a personal level it drives me crazy.

Sometimes we all need to do things to give ourselves a break. If there is something within your control that is making you feel a bit crap I give you permission to ditch it.

Whether you think you are ok or not, please do something today to give yourself a break.

#ruokday #ruok #mumsmentalhealth
#strongmama #mumssupportingmums #melbournemums #mumsofmelbourne #mentalhealthawareness #mentalhealthmatters #ruokday2020

This is an important post if you're thinking about

This is an important post if you're thinking about looking for someone to manage your social media. Why? Because we're not all the same! Here are some points you need to consider when you're looking for a SMM...⁠
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- What area do they specialise in? For example, my area is fashion & lifestyle products (in a nutshell); accounting firms are not my thing. ⁠
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- What are their strengths? Some SMM's are great for just organising and posting content that you've essentially already got, but if you need more help with a strategy or need content created then find someone who is great at that too.⁠
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- Does their own business branding resonate with you? It doesn't have to match yours but what do you feel when you scroll through their own social media?⁠
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- Do they take the time to find out about your business, your needs, and your concerns? ⁠
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This is not an exhaustive list, but it's a few things to take in to consideration. There is a great big spectrum when it comes to SMM's and where your perfect one sits entirely depends on what you need!

Looking for love online? Not the romantic kind, th

Looking for love online? Not the romantic kind, the likes/comments/follow kind!⁠
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Many (and I mean (MANY) people think it's just post and go - a bit like point and shoot. But they're wrong. There's a lot that goes into a social media marketing strategy and plan.⁠
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I've very recently started working with a new social media management client. It wasn't a matter of "What's your business? Cool - send me some pics and I'll chuck 'em up".⁠
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Oh no.⁠
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First we had a good chat about her needs and her business. Then I sent her a long questionnaire so I could find out everything I needed to know about her business, products, audience, competitors, branding and more. ⁠
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The next step was compiling all her product images, sourcing complementary stock photos and creating quote graphics. I then had to pick and choose my way through these to select the right mix of 20 to post this month. ⁠
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THEN I planned out these images in a balanced and aesthetically appealing way. I then wrote captions for the images, each with it's own purpose. I researched hashtags and made various lists to rotate through.⁠
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Then, and only then, I started scheduling! The result? A well planned, cohesive and effective (or will be) month of content.⁠
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Phew! I'm worn out just thinking and typing all that! Lucky I love what I do ☺⁠
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(Pic @studio_ampersand)⁠
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